The multi-cloud opportunity for the channel
The channel is continuously evolving and being challenged with finding innovative ways to add value to products and services. Customers are choosing VARs, MSPs, SIs and other service providers for their specific expertise. The world of cloud has evolved too. Almost 80% of UK organisations are formally adopting a multi-cloud strategy (Cloud Industry Forum). As traditional cloud matures, profit margins are squeezed, and competition is increasing. To stand out and engage with customers, you need to focus on helping to navigate a complicated landscape.
We’ll explore the challenges channel partners face when selling opex-based cloud services, what’s required to ensure data sovereignty in the cloud, and how you can successfully manage vendors to develop a service-driven approach. Join this session as Hiren Parekh, VP of Northern Europe at OVHcloud, provides insights from Europe’s hyperscale cloud giant and a top 10 global cloud provider.