As VP Research, EMEA, William created and drives 451 Research's early-adopter research program with end users and innovators across a range of vertical markets for the CloudScape service. He has identified and tracked early-adopter markets, including grid computing and virtualization adoption among enterprise users, since 2000; since 2007, the program been principally focused on cloud computing. In addition to the end-user constituency, William covers the suppliers – including vendors, integrators and service providers – in the cloud market. William's team also leads The 451 Group's activities within the European Commission and numerous EC research projects.
William is a cofounder of The 451 group, a member of the EC Cloud Expert Group, and co-author of 'The Future of Cloud Computing – Opportunities for European Cloud Computing Beyond 2010.' He is a regular speaker at industry and 451 conferences, and participates in numerous advisory boards and planning committees for UK and international industry bodies.